Blozis, S.A., & Villarreal, R. (2024). On the use of self-reports in marketing research: Insights about initial response biases from daily diary data. Journal of Marketing Analytics. doi: 10.1057/s41270-024-00347-6

Gutiérrez-Rodríguez, P., Villarreal, R., Cuesta-Valiño, P., & Blozis, S. (2023). Valuation of candidate brand equity dimensions and voting intention: Alternative polling data in the Spanish presidential election. Humanities and Social Sciences Communications, 10. https://doi.org/10.1057/s41599-023-01790-z

Cantu, A., Guernsey, J., Anderson, M., Blozis, S., Bleibaum, R., Cyrot, D., & Waterhouse, A. L. (2022). Wine closure consistency of three common closure types: Chemical and sensory impact on a sauvignon blanc wine. Molecules, 27(18): 5881. 

Blozis, S. A. (2022). Bayesian two-part multilevel model for longitudinal media use data. Journal of Marketing Analytics, 10, 311–328. https://doi.org/10.1057/s41270-022-00172-9

Gutiérrez Rodríguez, P., Villarreal, R., Cuesta Valiño, P., & Blozis, S. A. (2020). A PLS-SEM Approach to Understanding E-SQ, E-Satisfaction and E-Loyalty for E-Fashion Retailers in Spain. Journal of Retailing and Consumer Services, 57, 102201.

Blozis, S. A., Villarreal, R., Thota, S., & Imparato, N. (2019). Using a two-part mixed-effects model for understanding daily, individual-level media behavior. Journal of Marketing Analytics, 7(4), 234-250.

Villarreal, R., & Blozis, S. A. (2015). The importance of the analytic approach to the multi-group ethnic identity measure in the study of Hispanic media behavior. Journal of Cultural Marketing Strategy, 1(1), 32-44.

Herter, K., Wood, V., Blozis, S. A. (2013). The effects of combining dynamic pricing, AC load control, and real-time energy feedback: SMUD’S 2011 Residential Summer Solutions Study. Energy Efficiency, 6, 641–653.

Villarreal, R., Blozis, S.A., & Jeong, J.J. (2008). Understanding adolescent Hispanic consumers: Advertising and branding implications. Business Journal of Hispanic Research, 2, 62-74.